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Executive Spotlights

PeerDirect

PeerDirect is a member of the P\S\L Group America Inc., which has a rich history in delivering information to physicians through trusted, widely-used platforms and services. Our simple mission is to help patients live longer, better lives. PeerDirect has exclusive access to LiMA, the Leaders in Medicine Atlas, for the delivery of non-personal promotion in a third-party publishing platform. LiMA empowers us to:

  • Better plan your projects, using what we know about the 3.5M Global (includes 1.5M US) physicians in our network, including deep profile data on their demographic compositions, digital behaviors, and learning preferences.

  • Better execute your projects, using our network of specialty-specific properties and our intelligent marketing technologies which enable the alignment of the right professional, with the right content, at the right time, on the right device.

  • Deliver better outcomes, which give you meaningful information on the ultimate impact and influence of your campaign

Areas of Expertise: HCP Promotional Medical Education, Peer-to-Peer formats, Recognized 3rd Party Platforms, Multi-channel Distribution


Company Headquarters: 1140 Avenue of the Americas, 14th Floor, New York, NY, 10036, United States


Parent Company: P\S\L Group


New Business Contact: Kristin Stockett, Kristin.Stockett@PeerDirect.com, 484.532.7210





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